I joined SFM in December 2016. There were many reasons for joining, but not least was I wanted it to help with my current graphics business, which had begun to struggle. What I discovered was there were a whole number of reasons WHY it had begun to struggle.
The main reason was that – and I say that SFM had a big part of opening that door – I began to discover a larger part of myself, my creative part, was incredibly unfulfilled.
And it’s not that I have an ‘uncreative’ business. I have a graphic design business that helps people to market and represent their businesses in an attractive way. It challenges me daily, and no one day is ever the same. Clients come to me with their issues, needs and problems, and I ‘creatively’ solve them.
But even a creative can become stale. Even though you’re conjuring up new ideas for others, doesn’t mean your own ideas for self-growth continue to grow. It can often be the opposite: you can get too hung-up on everyone else’s issues, that you totally forget about your own.
I’ve had a long period of self-analysis – over a year – to try and figure out what I really want to do with the remainder of this life.
Putting the brakes on Lifestyle Creatives was important. Lifestyle Creatives had a confused identity, just as I had a confused identity. I thought the route to success in this lifestyle space was going to be as an affiliate marketer, but I’m coming to think that that’s not totally what I’m here for. More important for me right now, is that I’m here to learn: to find myself. How can you begin to help others, if you don’t know what you yourself are about?
Simon Sinek puts it rather well: the more you can put into words your purpose and your vision, the more other people can see it, and follow it.
Have I found out my “why”? It’s starting to take shape. The things that are important are manifesting themselves…. creatively, I may add.
All will be revealed.